Course Sample 1

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Program Structure

Term I & IITerm III & IVTerm V & VITerm VII & VIIITerm IX & XTerm XI & XII

The Freshman Fusion

6 Foundation Core Courses
Language: English + German
2 Industrial Visits
2-days Outbound Training
Certifications: MS Word Associate

Capture Memory Click

5 Days GIP to Singapore
2 Core Courses
3 Domain Specialization Courses
2 Industrial Visits
Certifications: MS Power Point Associate & Specialization

The Entrepreneurship Odyssey

5-Days GIP to Dubai
1 Industrial Visit
3 Core Courses
3 Domain Specialization Courses
Certifications: MS Excel Associate & Specialization
2 Weeks NGO Internship

Lead Your Way To Business Specialization

6-Months Industry Internship

Financial Frontier Unleashed

3 Core Courses
3 Domain Specialization Courses
2 Industrial Visits
Certifications: Specialization Certifications
Annual Fest

Strategic Business Quest

5 Days NIP to Himachal Pradesh
1 Core Courses
2 Domain Specialization Courses
1 Industrial Visit
Certifications: Specialization Certifications
Capstone Project

Industry Benchmarked Specializations

Students can specialize in one of three fields tailored to industry demand and future job prospects. The specializations include Business Analytics, Digital Marketing & E-Commerce, and Finance & Banking. These specializations are recognized for their substantial industry potential and promising career opportunities.

20+ Professional Certifications, typically taken by industry professionals for career advancement, are offered within each specialization to ensure students are ready to hit the ground running when they finally join the industry. These high-value certifications are offered based on the chosen specialization and come at no extra cost to the students.

1. Business Analytics

The Business Analytics specialization at ITM focuses on developing students’ expertise in analyzing complex data to drive strategic business decisions. The course covers essential topics such as data visualization, statistical analysis, predictive modeling, and the use of advanced analytics tools.

Students are trained to interpret data effectively, apply analytical methodologies, and generate actionable insights that inform business strategies. As the Business Analytics market in India is anticipated to reach INR 11,201 billion by 2026, with a job market growing at a CAGR of 14.3%, this specialization prepares students to seize emerging opportunities in this expanding field.

Indicative Job Roles on Program Completion

Data Analyst
Market Research Analyst
Financial Analyst
Data Scientist
HR Analyst
Marketing Analyst
Data Scientist

Value-Added Certifications

SAS certified Advanced Analytics Professional
Statistical Business Analyst

Designing and Implementing
Enterprise-Scale Analytics Solutions
Using Microsoft Azure and
Microsoft Power BI

Building Modern Python App on AWS / LU

2. Digital Marketing & E-Commerce

The Digital Marketing & E-Commerce specialization at ITM equips students with the essential skills to thrive in modern marketing. This course covers various topics, including digital brand management, online advertising, social media strategies, and e-commerce platforms. Students learn to create compelling digital marketing campaigns, optimize online sales processes, and leverage data analytics to drive business growth.

The specialization provides a solid foundation in traditional marketing principles and focuses on the nuances of digital and e-commerce strategies. Given the sector’s projected growth, with digital marketing expected to reach INR 539 billion by 2025 and create 10 million new job opportunities, students who complete this program will be well-positioned to capitalize on these expanding career prospects.

Indicative Job Roles on Program Completion

Digital Marketing Strategist
Search Engine Optimisation Expert
Performance Marketing Specialist
E-Commerce Marketing Manager
Social Media Specialist
Social Commerce Specialist
Digital Marketing Analyst
Brand Manager

Value-Added Certifications

Google Ads Search Professional
Google Campaign Manager
Google Ads Display Professional
YouTube Asset Monetization
Google My Business Google Analytics

Meta Certified Digital Marketing
Associate Meta Certified Community
Manager Meta Certified Media planning professional

Inbound Marketing

3. Finance and Banking

India is experiencing an economic surge and is poised to become a superpower. The financial market in India is projected to grow by 14.97% resulting in a market volume of USD 18.75m in 2027.With this growth, there will be unprecedented job opportunities in the sector.

The program aims to provide students with a deep and comprehensive understanding of the subjects of finance and banking such as principles of banking, financial planning, security analysis and portfolio management, portfolio management, corporate finance, taxation and other related areas of finance.

Indicative Job Roles on Program Completion

Financial Analyst
Financial Planner
Asset Manager
Tax Planner
Corporate Finance Manager
Portfolio Management
Corporate Finance Specialist

Value-Added Certifications

Mutual Funds (V A)
Equity Derivatives (VIII)
Investment Advisor Level 1 (X A)

Banking Sector Module
Insurance Sector Module

Certificate in AML and KYC

100% Placement Assurance

With a 34-year legacy, ITM Business School combines robust alumni networking and extensive industry engagement to ensure every student benefits from exceptional placement opportunities. This powerful synergy supports students throughout their academic journey, providing them with valuable connections and insights into the professional world.

Annually, over 400 companies actively recruit from our campus, seeking the talent and skills honed through our rigorous programs and comprehensive career development initiatives.

𝒊Connect Internships

All students undergo a mandatory 6-month internship, a 2-week NGO internship and a 3-month Capstone Project. The program includes 6 International and 8 National Industry Visits.

Students work on 10 live projects & case studies. This real world work experience and networking with industry is invaluable at the time of final placement.

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Soft Skills Training

Students undergo 300+ hours of soft skills training for real world preparedness in the areas of Presentation Skills, Corporate Communication, Public Speaking, Technical skills MS Office, Personal Interview Skills etc.

This extensive training ensures they are fully prepared to excel in professional environments.

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20+ Professional Certifications

ITM Business School has included advanced professional certifications in all programs to accompany degrees.

These certifications are recognized by industry and provide practical knowledge that helps students secure jobs more easily.

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SOME OF OUR ESTEEMED RECRUITERS

Eligibility and How to Apply

Eligibility

Candidates must have passed 10+2 from any recognized board or have passed any equivalent examination with a minimum of 60% marks. Students who have not yet appeared for 12th final exams may also apply. Students from any streams, i.e. Science, Commerce or Arts are eligible to apply for the BBA 𝒊 program.

Entrance Test Scores

The candidate must have taken one of the following entrance tests: UG CUET, IPMAT, SET, NPAT, and UGAT adds weight to your score but is NOT mandatory.

Scholarships

ITM offers scholarships to candidates who have shown exceptional academic, social, cultural, or personal achievements and whose financial circumstances are insufficient to cover the costs of the BBA iConnect program. These scholarships may include full or partial waivers of academic fees and other expenses, decided solely by the Scholarship Committee.

Candidates must have secured a minimum of 60% in their 10th, 12th, and undergraduate studies. Students who have completed their first and second years of graduation with an overall 60% are also eligible to apply.

Application Process

STEP -1
Click here to Apply Now
Note: Application Fee of INR 1000/- needs to be paid online to be able to apply to the program.

STEP -2
You need to complete the application form and submit before the Application Deadline. Note: Early applications are encouraged. Due to the high volume of applications, there are multiple selection rounds. Students applying early have a higher chance of procuring an admission to the program

STEP -3
On successful completion, you will be provided with an Application ID. Save this for all future correspondence.

STEP -4
You will be invited for a Written Case Study Evaluation & a Personal interview. The venue and date for the above will be shared with you via email. For applicants outside of Mumbai, the process will be conducted online for those who cannot attend in-person.

SELECTION PROCESS

Students are evaluated based on multiple factors:

Past Academic Performance
Entrance Test Scores
Extra-Curricular Activities, Other Interests and Accomplishments
A high Entrance Test Score does not guarantee a call for a Selection Process or Admission Offer.

No one factor is more important than the other. Results are determined based on the student’s overall performance.

Result

Students who complete the Selection Process will receive a provisional Offer of Admission to the BBA iConnect program. You must submit INR 25,000/- through a Demand Draft or Cheque to confirm your admission and secure your seat. This fee is Part 1 of Program Fees and is refundable, subject to University and UGC terms and conditions.

Campus Gallery

About ITM Business School

ITM Business School is a leading Business School based out of Kharghar, Navi Mumbai, India. We are known for our future-focused business education, strong industry connect, and rigorous student training. Ever since we opened our doors in 1991, ITM Business School has been at the forefront of management education, offering an AICTE-approved PGDM program for over three decades.

Renowned as “The Premier Institution for Academic Excellence,” we are proud to be recognized as a Diamond Band – A+ Grade in the OBE Rankings 2023. In 2023, we further expanded our educational reach with the launch of ITM Skills University, a UGC-approved private state skills university.

Nestled in Navi Mumbai, a thriving “Smart City” and hub of global financial activities, our green campus provides an ideal backdrop for academic and professional growth. Equipped with state-of-the-art infrastructure, ITM Business School’s “Technology Campus” boasts interactive classrooms, video conferencing facilities, Wi-Fi connectivity, advanced learning software, a digital library, and specialized labs.

These facilities underscore our commitment to delivering both curricular and extracurricular learning experiences essential for the holistic development of our students.